Anatomy of a Homepage
Headers contain critical informationa about your brand and function of the site. The main elements begin the logo and main navigation of the site. The logo is esential the brand experience for your customer. At a glance, the customer will know who your are and what colors are associated to your brand. These colors have a impact on your customer psycology in many ways.
The main navigation speaks to the UX design of your site. Your customers will gain confidence as the topics of your site through a quick study of the navigation. As well the navigation can help you design elements and section of your homepage to further concerte the main themes and concepts of your site in the users mind.
Banners are where we can capture visually the user. Consider well thoughout image, videos or graphics. Traditionally sliders have been use here to draw attention to may areas of your site however that practice is somewhat dated.
Here you will also state what your intention are. Remember to get to the point quickly.
Remember that statement of main idea in the banner.
In the main content area we will provide examples(products if for eccomerce site) or concerte langauging/imagery to reinforce what you do. More details here are required to get the use to engage with you brand and move them to contact you or buy your product/services
Call to Action section could be a seperate section or included in the main content area.
This section is straight forward: contact me or buy my product!
Be creative in the more content section. Add more details and secondary services that your company offers. As before be straight forward and if more information is necessary lead your user to that information. Remember not to have more that 3 clicks to get them in contact with you or buying your product.
The contact section should have all the way online and offline to contact you. Phone numbers, email address, contact forms and social media are just a few examples. You may have alternative ways like whatsapp even.