Comparing the Best Online Store Builders: A Detailed Review

Expert Website Design in Fayetteville, AR & Raleigh, NC

Home » Blog » Comparing the Best Online Store Builders: A Detailed Review
Online store builders

Online Store Builders: Top 10 Powerful Picks for 2024

Finding the Best Online Store Builders: An Essential Guide for 2024

If you’re a small to medium-sized business owner looking to boost your online presence, understanding online store builders is crucial. These platforms help you create, manage, and grow your online store with ease.

Here are some key benefits of using online store builders:

1. Ease of Use: Most online store builders come with drag-and-drop features, making them easy to use even if you have no coding experience.

2. Cost-Effective: They often provide affordable pricing plans, allowing you to start small and scale up as your business grows.

3. Full Feature Set: From inventory management to secure payment gateways, these platforms offer all the tools you need to run your online store efficiently.

Quick Answer: If you’re in a hurry, here are our top picks:
Best Overall: Shopify
Best Free Option: Square Online
Best for B2B: Shift4Shop
Simplest Builder: Squarespace
Best for Omnichannel: BigCommerce

Let’s dive deeper into the importance and benefits of using the right online store builder.

Choosing the right online store builder can make all the difference. Shopping online needs to be easy and enjoyable for your customers. For you, the platform must provide tools that help simplify your work and increase sales. By making a smart choice, you can build a strong online presence and reach more customers.

I’m Derrick Askew, the founder of Savvy Gents, Inc. Over the past 13 years, I’ve helped businesses design and develop their online stores, leading to increased sales and customer satisfaction. My expertise in online store builders ensures you’ll get top-notch advice for your business.

Top 10 Online Store Builders Infographic - online store builders infographic infographic-line-5-steps

What Are Online Store Builders?

Online store builders are platforms that allow you to create and manage an online store without needing technical skills like coding or web development. These tools are designed to simplify the process of setting up an e-commerce website, so you can focus on running your business.


An online store builder is a software solution that provides all the necessary features to create, customize, and operate an online store. These platforms typically offer:

  • Pre-designed templates: Choose from a variety of professional designs.
  • Drag-and-drop editors: Easily customize your site without any coding.
  • Integrated payment gateways: Accept payments through various methods.
  • Inventory management: Keep track of stock levels and manage products.
  • SEO tools: Optimize your store for search engines to attract more traffic.


Online store builders come equipped with a wide array of functionalities to help you run your e-commerce business smoothly. Some of the key features include:

  • Product Listings: Add, edit, and organize your products with descriptions, images, and prices.
  • Shopping Cart: Allow customers to add items to their cart and proceed to checkout.
  • Order Management: Track orders from placement to delivery.
  • Payment Processing: Securely process payments through integrated gateways like PayPal, Stripe, and others.
  • Shipping Options: Set up various shipping methods and calculate rates.
  • Customer Accounts: Enable customers to create accounts for faster checkouts and order tracking.
  • Marketing Tools: Use email marketing, social media integration, and promotional codes to drive sales.


Using an online store builder offers several advantages, especially for small to medium-sized businesses. Here are some of the key benefits:

  • Ease of Use: Most platforms are designed to be user-friendly, making it easy for anyone to set up and manage an online store.
  • Cost-Effective: These builders often come with affordable pricing plans, which is great for businesses on a budget.
  • Time-Saving: With pre-designed templates and drag-and-drop editors, you can get your store up and running quickly.
  • Scalability: As your business grows, you can easily upgrade your plan to access more features and better support.
  • Support and Resources: Many platforms offer extensive customer support and resources like tutorials, forums, and live chat to help you succeed.

Top 10 Online Store Builders for 2024

Choosing the right online store builder can make or break your e-commerce business. Here’s a look at the top online store builders for 2024, each offering unique features to suit various needs.

Savvy Gents, Inc.: Best Custom Solution

Savvy Gents, Inc. offers tailored online store solutions that align perfectly with your business needs. Unlike standard store builders, our approach ensures that every aspect of your online store reflects your brand and optimizes customer experience.

– Fully customized online store
– Direct support and consultancy
– Scalable and flexible solutions

– Requires initial consultation to tailor the features to your needs

By understanding what online store builders are and how they function, you can make an informed decision when choosing the right platform for your business. Up next, we will dive into detailed reviews of the best online store builders available today.

How to Choose the Right Online Store Builder

Choosing the right online store builder is crucial for your business. Here are the key factors to consider:


Budget is king. Start by determining what you’re willing to spend. Most platforms offer tiered pricing plans, so think about what features you need now and what you might need later as your business grows.

Pro Tip: Look out for additional costs like transaction fees, premium templates, or paid plugins.


Know what you need. Different builders offer different features. Here are some must-haves:

  • Payment Gateways: Make sure the platform supports your preferred payment methods.
  • SEO Tools: Essential for getting your store noticed.
  • Inventory Management: Keep track of your stock easily.
  • Marketing Tools: Email campaigns, social media integration, etc.


Think long-term. Your chosen platform should be able to grow with your business. Consider:

  • Traffic Handling: Can it manage increased visitors?
  • Product Listings: Are there limits?
  • Integration: Can it connect with other tools as you scale?

Ease of Use

Don’t get stuck. If you’re not tech-savvy, look for a builder with a user-friendly interface. Drag-and-drop editors are lifesavers for beginners.


Help when you need it. Reliable customer support can save you a lot of headaches. Look for:

  • 24/7 Support: Ideally via phone, chat, or email.
  • Resources: Tutorials, FAQs, and community forums.

By carefully considering these factors, you can choose an online store builder that fits your needs and sets you up for success. Next, let’s dive into detailed reviews of the best online store builders available today.

Detailed Reviews of the Best Online Store Builders

Savvy Gents, Inc.: Best Custom Solution

Pricing: Contact us for a personalized quote.

– Fully customized online store solutions
– Direct support and consultancy
– Scalable and flexible solutions tailored to your business needs

– Tailored to fit your specific business requirements
– Direct and continuous support
– Scalability ensures your platform grows with your business

– Requires initial consultation to fully understand and meet your needs

Savvy Gents, Inc. stands out by offering bespoke eCommerce solutions that are not just built to function but are designed to thrive and grow with your business. Our commitment to customization and quality makes us a top choice for businesses looking to make a significant online impact.

Key Features to Look for in Online Store Builders

When choosing an online store builder, you want to ensure it has the right features to help your business succeed. Here are some essential features to consider:

Payment Gateways

A good online store builder should support multiple payment gateways. This ensures you can offer various payment options to your customers, making the checkout process smooth and convenient.

  • Diverse Options: Accept credit cards, PayPal, Apple Pay, Google Pay, and more.
  • Security: Look for SSL certificates and compliance with PCI DSS standards to protect customer data.

Shipping Options

Shipping can make or break your customer experience. Your online store builder should offer flexible shipping options to meet different customer needs.

  • Real-Time Shipping Rates: Display accurate shipping costs based on the customer’s location.
  • Multiple Carriers: Integrate with major carriers like UPS, FedEx, and USPS.
  • In-Store Pickup: Offer local customers the option to pick up their orders in-store.

SEO Tools

Search Engine Optimization (SEO) is crucial for driving organic traffic to your online store. Ensure your builder has robust SEO tools to help you rank higher in search results.

  • Customizable Meta Tags: Edit meta titles and descriptions to include relevant keywords.
  • SEO-Friendly URLs: Create clean, keyword-rich URLs for your product pages.
  • Alt Text for Images: Add descriptive alt text to images to improve search visibility.

Marketing Tools

Effective marketing tools can help you attract and retain customers. Look for builders that offer a range of marketing features.

  • Email Marketing: Integrate with email marketing platforms to send newsletters and promotions.
  • Social Media Integration: Sync your store with social media platforms to reach a broader audience.
  • Discounts and Coupons: Easily create and manage promotional offers to boost sales.

Inventory Management

Keeping track of your inventory is vital for running a successful online store. Your builder should offer comprehensive inventory management features.

  • Real-Time Updates: Automatically update stock levels as orders are placed.
  • Low Stock Alerts: Receive notifications when inventory is running low.
  • Multi-Location Management: Manage inventory across multiple locations from a single dashboard.

By focusing on these key features, you can choose an online store builder that meets your business needs and helps you grow.

Next, let’s dive into some frequently asked questions about online store builders to address common concerns and help you navigate your options.

Frequently Asked Questions about Online Store Builders

What is the best online store builder for small businesses?

The best online store builder for small businesses often depends on your specific needs and goals. However, Shopify is widely regarded as the top choice for many small businesses. It offers an all-in-one solution with easy setup, customizable templates, and robust sales features.

Shopify‘s pricing starts at $29 per month, making it accessible for small budgets. It also includes essential tools like inventory management, marketing integrations, and various payment gateways. Plus, its extensive app store allows you to add functionalities as your business grows.

Can I use an online store builder for free?

Yes, you can use an online store builder for free, but there are limitations. For example, Square Online offers a free plan with no monthly fees, allowing you to start selling without upfront costs. You only pay a processing fee when you make a sale.

Other platforms like Wix and Weebly also offer free plans, although they may come with restrictions such as limited features or displaying ads on your site. Free trials are another option, allowing you to explore premium features before committing. For instance, BigCommerce offers a 15-day free trial, so you can test its capabilities without any initial investment.

How do I integrate payment gateways with my online store?

Integrating payment gateways with your online store builder is crucial for accepting payments securely and efficiently. Most platforms support multiple payment gateways like PayPal, Stripe, and Square. Here’s a simple step-by-step process to get you started:

  1. Choose Your Payment Gateway: Decide which payment gateways you want to offer. Consider factors like transaction fees, ease of use, and customer preferences.

  2. Access Your Store Settings: Log in to your online store builder’s dashboard and navigate to the payment settings section.

  3. Add Payment Gateway: Select the payment gateway you want to integrate and follow the prompts to connect it to your store. You may need to enter API keys or other credentials provided by the payment gateway.

  4. Test Transactions: Once integrated, run a few test transactions to ensure everything is working smoothly. This helps you catch any issues before going live.

  5. Go Live: Enable the payment gateway for your customers and start accepting payments.

For example, Shopify supports over 100 payment gateways, including its own Shopify Payments for a seamless integration experience. Similarly, WooCommerce offers various extensions to connect with different payment processors, providing flexibility for WordPress users.

By addressing these frequently asked questions, we hope to make your journey in selecting and using an online store builder smoother and more informed. Now, let’s explore the conclusion and wrap up our detailed review.


In our exploration of the best online store builders, we’ve delved into various platforms that cater to different business needs. From Shopify, which excels in overall features, to Square Online, the best free option, each builder offers unique advantages.


Choosing the right online store builder depends on several factors such as pricing, features, scalability, and ease of use. For instance:

  • Shopify is ideal for those needing a comprehensive solution with robust sales features.
  • Square Online is perfect for budget-conscious entrepreneurs who want to sync online and in-store sales effortlessly.
  • WooCommerce stands out for WordPress users seeking flexibility and control.

Each platform has its pros and cons, and the best choice will align with your specific business requirements.

Final Thoughts

Building an online store can be a daunting task, but selecting the right platform can make the process smoother and more efficient. Whether you’re a small business owner or planning to scale, there is an online store builder designed to meet your needs.

Remember to consider not just your current requirements but also your future growth. Platforms like BigCommerce and Shift4Shop offer scalability and advanced features that can support your business as it expands.

Why Savvy Gents, Inc.?

At Savvy Gents, Inc., we specialize in creating custom eCommerce solutions tailored to your unique business needs. Our expertise ensures that your online store is not only functional but also optimized for growth and customer engagement.

Customized Solutions: We offer bespoke eCommerce solutions that align with your brand identity and operational needs.

Expertise and Experience: With years of experience in eCommerce development, we handle projects of all complexities.

Strategic Partnership: We view our relationship as a strategic partnership, offering continuous support and guidance.

Scalability and Flexibility: Our solutions are designed to grow with your business, ensuring long-term success.

Investing in a tailored eCommerce solution with Savvy Gents, Inc. means securing a future-proof asset that will drive growth and deliver value over time.

Ready to transform your business? Explore our eCommerce services and let’s build something remarkable together.

By focusing on customization, user experience, and strategic partnership, we ensure that your eCommerce venture is not just functional but thriving in the evolving digital marketplace.

author avatar
Chris Davis Partner
Chris Davis leads Savvy Gents, Inc., a web development firm based in the Fayetteville Arkansas.His team excels in digital signage, e-commerce, hosting, SEO, and crafting unique brands and websites using WordPress and Joomla. With offices in Northwest Arkansas they serve various industries.



© [#this year :%Y] SavvyGents, Inc. All Rights Reserved.